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Real Estate Fees Explained

by Gary Kent / Wednesday, 14 December 2005 / Published in Uncategorized

Real Estate Fees:

You Realtors are overpaid and make way too much money! When I sell this summer there’s no way I’ll pay all that. I’d like to have your job. Why should a Realtor make 6% profit when all you guys do is run some ads, stick up a sign, and wait for someone to buy the house?”

***ANSWER:
I understand how you feel. And the truth is, I agree that many agents don’t deserve what they charge. But let me just clarify a few things:

1. If your home doesn’t sell, your agent doesn’t make a nickel. But they’ll have spent hundreds or thousands on marketing, servicing, overhead, & more. And that adds up to a lot more than you may guess.
Truth About Fees

2. Agents don’t make a 6% profit. From a 6% fee, the buyer’s and seller’s agent each GROSSES 3%. From that, they split with their broker and pay expenses. The typical agent takes home 1% to 2%. (My personal profit margin is < 1%...not 6%) More In Pocket

3. Homes sold with agents sell for 5% more on average. So the true net cost to you as a seller is only 1% to use an agent.
Selecting a Broker

4. There’s WAY more to selling a home than a sign and an ad, such as: how to prepare the home for sale, correct pricing, marketing, selling, negotiating, contracts, disclosures, managing the transaction, and protection from legal liability.
Agent Questions

5. A 2001 survey said only 35% of “by owner” sellers would do it again.
San Diego Home(s) FSBO Report

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About Gary Kent

Licensed since 1984, San Diego real estate broker Gary Kent is a recognized authority on real estate. In addition to selling over 5,500 homes for clients, he has been an expert court witness, trainer of other agents, and he does seminars on home buying, home selling, and investing. Gary has sold homes for The Salvation Army, dozens of major banks, and Fannie Mae, amongst others. You can find Gary on Facebook, Instagram and YouTube.

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