“Hi Gary. Thanks for your help, but were going to use an agent who said shed guarantee to sell our home or shed buy it herself
***ANSWER:
Hold on! Ill match her offer!
Why?
I mean, who wouldnt jump at the chance to buy your home at 10 to 20% under market value. Oh, she forgot to mention that?
Thats right. The basic approach with any Ill buy your home if I cant sell it is that it has to be WAY under market value for the agent or company to buy it.
There are also variations
Some agents promise to pay a price that youd both later mutually agree on. WOW, you could drive a Hummer through that loophole! If you dont mutually agree on a price, then POOF, the guarantee disappears. And the only price theyd mutually agree to is 10-20% below market value.
Or maybe the price sounds reasonable, but on top of the real estate fee, they also charge a monster fee of 5% to 10% or more.
Or the only way theyll give you any guarantee is if you list at a price so low that your home will sell in a minute. And if you dont want to underprice your home, they have an answer: Oh, youd like to ask a higher price? No problem. But of course we dont offer the guarantee. Please sign here.
Bottom line is:
Theres no free lunch. Guaranteed home sale strategies are, at best, misleading. At worst, theyre total scams.
Watch out!