Question:
“I’m trying to figure out value range pricing. If I feel my home is worth $500,000. What range would I ask?”
Answer:
Great question.
Your desired price should be around the middle of the range. That allows for an attractive lower end of the range to draw interest, and a higher range to give you negotiating room and allow for a higher price.
The amount of the range varies. I’ve seen a range of $1,000 (dumb) to 25% (confusing).
Most agents use about a 5% range. But I’ve found 10% to be much more effective.
So, for your $500,000 home, I’d ask $475,000 to $525,000.
