
Is A Lower Real Estate Agent Fee Better?
30+ year veteran Realtor Gary Kent reveals the costly mistakes people that make when selling a home in San Diego, CA. Mistake #6 is believing that a lower real estate agent fee means a higher net gain.
It’s an idea that makes intuitive sense: If you’re paying less to your agent, why wouldn’t you end up with a bigger profit? But that reasoning ignores two important points. First, you get what you pay for: Agents who charge a lower fee are likely to be less skilled. Second, agents who are willing to settle for a lower fee may be poor negotiators. How will they haggle with San Diego home buyers to get you the best price, when they can’t even properly negotiate their own fee?