Question:
“Have you heard of virtual staging, where photos or graphics of furniture are added to photos of a vacant home to make it look staged. Do you recommend that?”
Answer:
I’ve heard of it. It’s a creative idea, but I recommend against it for 3 reasons:
- Homebuyers will be expecting a much nicer home when they walk in the door and be disappointed.
- Some homesellers may see it as a substitute for actually staging or preparing their home for sale. But it definitely is not.
- The cost of having it done professionally (several hundred dollars) would crowd out marketing that is actually going to help sell the home.
