Question:
“If I sell my home, is there any downside to value range pricing?”
Answer:
Only one that I know of…
Because value range pricing is rarely seen outside of San Diego, none of the national websites support it. They only have a field for one price, not a range.
Their work-around is to use the top of the range as the price. So if your range is $950,000 to $1,025,000, if a buyer searches on the site up to $1,000,000, your home will NOT show up.
In my opinion, the benefits of value range pricing outweigh this one drawback. So I do use value range pricing on about 1/3 of the homes I sell. But it’s always up to the client whether they want to use value range or traditional (one price) pricing.
